Thousands of people have put social bookmarking to powerful use for off-page optimization plus assorted marketing strategies. There seems to be no let-up with their popularity, especially for off-page SEO purposes. Yet the wiser IM businesses will use particular bookmark sites as they are intended to be used which is also a strategy for continued growth and development. So it all just is dependent upon what you want to accomplish in your business. Yes, bookmarks can be stored in your account at bookmarking sites, even though they have become community centers for lots of people. Plus you can tag your bookmarks with your unique search phrases which can help with some SEO but it tends to be temporary.
Several years ago the more popular bookmark sites changed all their links to nofollow which had a huge effect on bookmark rankings. The more well-known bookmarking websites had the ability to just kill the search results for their bookmarks. No, I don't have any secret information about the real reason those sites changed to nofollow. It does make for fascinating speculation but not terribly important at this point.
Make no mistake about what is feasible at high PR bookmarking web sites when you take a different approach with them. The majority of people who use them for backlinking tend to make very thin profiles that provide no value to the particular community. You'll find a few more strategically minded marketers who take the time and create high quality profiles. They have found that the more 'full bodied' profiles don't get removed and have a longer shelf life. This really is the best way to go for many reasons, and you will be able to use them for effective bookmarking for a long time.
When you do create a useful profile with content material, then naturally you can create an RSS feed from that. There is SEO value with a great RSS feed; not to mention RSS directory submissions you can do. Then what you will do is work in your links and other related content. Just make certain you provide exceptional content in your feeds and avoid being spammy with the links in them.
There is a balance that you have to hold with the amount of content and different promotional methods in your feeds. Another important aspect is to take time and build relationships at these bookmark sites. You can take a few minutes each day to distribute your good will at these sites, and that won't take very long plus it is a good investment decision.
There is flexibility inherent with working with bookmarking sites; so how well you use them is your business. We all probably realize most marketers only want the off page SEO value with bookmarking sites, and that is cool. Maybe you can try it at just one powerful bookmarking site and see how you like the results.
Thursday, February 17, 2011
Thursday, January 27, 2011
Backlinker - Our New Posting System
Here is what one our customers had to say about our automated linking system.
"a very powerful linking system..."
I have been using the linking system for both myself and my clients since Jan 2008 and it has been absolutely amazing. I stopped counting how many page one rankings we got for our clients keyword phrases after the first 100! You have constructed a very powerful linking system here for sure.
Could you use more time to spend on building your business while we build your backlinks? Think about where you are spending your time and if you could be doing more profitable tasks, then contact us here.
Wednesday, December 15, 2010
Infomercials, the Web and Best of the Midwest
What if infomercials were inexpensive and easy to make? What if you could cover any thing you wanted to and talk about whatever you wanted to? Interested? Read on
Infomercials have been slowly making it to the web one way or another. Before the internet, infomercials relied solely on phone and / or mail order. Since then, many infomercials put the mail order address in a secondary location to the web address. The web allows the advertiser to include more information about the product. This could be in the form of testimonials, additional video of product demonstrations, and even user-generated content. The web site also provides another sales channel, getting sales from search engines and affiliate marketing traffic.
Consumer Feedback
The web has also allowed infomercial products to be rated, reviewed, commented, and talked about. Also, product feedback can be collected via the web to help improve the product, although it rarely makes it into any product enhancements. However, if the product doesn't perform as promised, the web has also acted as a facilitator for users of the product sold via the infomercial to band together and complain, which can cause significant negative press and taper sales.
Infomercial Parodies
Because infomercials often show people having difficult times in normal situations, they are often the target of parody videos. The web has enabled user-generated infomercial parodies to spread very rapidly. In some instances the parody videos have been viewed by millions of people. While not authorized by the producer, parody videos can act as a way to virally expand product awareness, albeit in the wrong context and message.
Word of Mouth
Having a website for the infomercial also lets people share the product easily with their friends, which can't be done on television, unless it's recorded. It's very easy for someone to come to the website for the infomercial and share that link with a friend or even go to the Youtube channel and embed the video in their own website.
Get free articles in various topic for your website or blog content as much as you want at Article Directory: http://www.articlecompilation.com
One of the largest media buying agencies for any infomercial and DRTV spot is A. Eicoff & Co. of Chicago
The previous article discusses some areas of infomercials and what is being done. We can bring more to the table and make it affordable and develope traffic in a variety of ways.
Tuesday, December 14, 2010
Infomercials Pros and Cons
Looking for a way to increase sales or visitors to your site? Infomercials my be the answer. The following article is about the Pros and Cons of Infomercials.
Infomercials are tools that businesses use to help grow their business. These ads are basically longer than commercials and they go on air in the early morning hours, usually after midnight for a few hours. There are both pros and cons to developing infomercials which will be discussed in the article to follow.
PRO: The infomercial gives the business a platform on which to explain your business
. The time can be a positive or negative, but if your infomercial is attractive enough, then you will be able to get the attention of someone to watch it and possibly long enough so that they are interested in your business. If your infomercial can have somebody look at it longer than a minute, there may be a chance that they will check your company out.
CON: Infomercials come on at the worst hours! Usually, from one in the morning until six in the morning the infomercial will run and not many people will be awake to watch it. The people who do watch a long infomercial may get bored unless it is very attractive to the eye. Some people who are awake at this time of night are sometimes intoxicated, studying, or just cannot get to sleep, and the infomercial may get bypassed immediately unless there is something to get their attention.
PRO: The charge for the infomercial will not be too expensive because of the time of day! Prices for infomercials can be a lot more affordable than other forms of advertisement and it may be just as effective if the right people watch it and you make it something they can watch for a definite period of time. Price is always a main point to consider when looking for a mode of advertisement.
CON: Infomercials have an already negative stereotype! Most people when they are flipping through the channels and see an infomercial, they quickly change the channel. Many older infomercials were boring and too long, and people remember those. Therefore, when they think about a newer infomercial, they still think the same thing. A negative stereotype is not a great start, but if they can see one positive infomercial, then they may reconsider their stand on infomercials.
Infomercials are another way to get the name of their company out on the market, as long as the infomercial will be something that grabs you as you watch it.
We hope you enjoyed the article and that it got you thinking about what you could do to increase traffic and then sales for your business or organization.
Infomercials are tools that businesses use to help grow their business. These ads are basically longer than commercials and they go on air in the early morning hours, usually after midnight for a few hours. There are both pros and cons to developing infomercials which will be discussed in the article to follow.
PRO: The infomercial gives the business a platform on which to explain your business
. The time can be a positive or negative, but if your infomercial is attractive enough, then you will be able to get the attention of someone to watch it and possibly long enough so that they are interested in your business. If your infomercial can have somebody look at it longer than a minute, there may be a chance that they will check your company out.
CON: Infomercials come on at the worst hours! Usually, from one in the morning until six in the morning the infomercial will run and not many people will be awake to watch it. The people who do watch a long infomercial may get bored unless it is very attractive to the eye. Some people who are awake at this time of night are sometimes intoxicated, studying, or just cannot get to sleep, and the infomercial may get bypassed immediately unless there is something to get their attention.
PRO: The charge for the infomercial will not be too expensive because of the time of day! Prices for infomercials can be a lot more affordable than other forms of advertisement and it may be just as effective if the right people watch it and you make it something they can watch for a definite period of time. Price is always a main point to consider when looking for a mode of advertisement.
CON: Infomercials have an already negative stereotype! Most people when they are flipping through the channels and see an infomercial, they quickly change the channel. Many older infomercials were boring and too long, and people remember those. Therefore, when they think about a newer infomercial, they still think the same thing. A negative stereotype is not a great start, but if they can see one positive infomercial, then they may reconsider their stand on infomercials.
Infomercials are another way to get the name of their company out on the market, as long as the infomercial will be something that grabs you as you watch it.
We hope you enjoyed the article and that it got you thinking about what you could do to increase traffic and then sales for your business or organization.
Thursday, December 9, 2010
How Radio AdvertisingCould not Have Helped Me
I ran into a time estimating problem in getting the new radio advertising program ready to launch. Luckily I have not set a public launch date. What I learned from this is to be a little more understandings when others have delays.
With that said. I will get back to work and setting up this great radio marketing program.
With that said. I will get back to work and setting up this great radio marketing program.
Sunday, December 5, 2010
Radio Advertising - Is It Effective Today?
Today, there is old media and new media when it comes time to advertise and to get your message out for people to notice. What is effective and is radio a good deal? We found the following article and hope you find it useful as well as helpful in answering some of your questions.
This is a question that I get asked on a daily basis, so I thought I would sum it up in an article for all those out there searching for an answer. It’s quite simple really – Radio Advertising is as effective as you want it to be.
What do I mean by this? There are several factors that come into play when measuring the effect of a radio advertising campaign. Just as we learned in first grade – there is always a “Cause” that comes before the “effect”. So if you want a successful radio advertising campaign – let’s take a look at what can “cause” this to happen.
First, you need an effective message: A message that is put together by people who know how to write an effective radio commercial. Often time’s businesses will hire a professional radio commercial production firm to help them with this. While radio stations often offer “Free production” and “Free script writing” – the quality and effectiveness of these “free” efforts pale in comparison to what a small investment in a professional radio commercial production company can do for you. Bottom line, if you are going to do it – do it right. “Free” hardly ever means “Quality” or “effective”. If you have more questions about what an effective commercial consists of, drop me an email. It is listed below.
Second, you need an effective on-air schedule. Don’t just buy air time for the sake of buying air time. You will need frequency and consistency in your message if it is going to be effective. This often times requires being on the air for at least 3-4 weeks with a schedule that reaches the same people several times over in order for your target customers to take action. If you have more questions about what an effective on air schedule consists of, drop me an email. It is listed below.
Third – This ties into number two. Your commercial must be airing on stations that effectively reach your target audience. Quite simply – it’s demographics. No one in their right mind would to try and sell feminine products to a station that targets hard rocking males. Make sure your message is on target! The “most listened to” station in the market – may not be the “most listened to” by your target customer.
Article Directory: http://www.articledashboard.com
So what do you think of the article? Did it answer any of your questions?
What if there was a way to merge old and new media for even better results? Would you be interested? Let us know what you think.
This is a question that I get asked on a daily basis, so I thought I would sum it up in an article for all those out there searching for an answer. It’s quite simple really – Radio Advertising is as effective as you want it to be.
What do I mean by this? There are several factors that come into play when measuring the effect of a radio advertising campaign. Just as we learned in first grade – there is always a “Cause” that comes before the “effect”. So if you want a successful radio advertising campaign – let’s take a look at what can “cause” this to happen.
First, you need an effective message: A message that is put together by people who know how to write an effective radio commercial. Often time’s businesses will hire a professional radio commercial production firm to help them with this. While radio stations often offer “Free production” and “Free script writing” – the quality and effectiveness of these “free” efforts pale in comparison to what a small investment in a professional radio commercial production company can do for you. Bottom line, if you are going to do it – do it right. “Free” hardly ever means “Quality” or “effective”. If you have more questions about what an effective commercial consists of, drop me an email. It is listed below.
Second, you need an effective on-air schedule. Don’t just buy air time for the sake of buying air time. You will need frequency and consistency in your message if it is going to be effective. This often times requires being on the air for at least 3-4 weeks with a schedule that reaches the same people several times over in order for your target customers to take action. If you have more questions about what an effective on air schedule consists of, drop me an email. It is listed below.
Third – This ties into number two. Your commercial must be airing on stations that effectively reach your target audience. Quite simply – it’s demographics. No one in their right mind would to try and sell feminine products to a station that targets hard rocking males. Make sure your message is on target! The “most listened to” station in the market – may not be the “most listened to” by your target customer.
Article Directory: http://www.articledashboard.com
So what do you think of the article? Did it answer any of your questions?
What if there was a way to merge old and new media for even better results? Would you be interested? Let us know what you think.
Wednesday, November 10, 2010
http://www.blogtalkradio.com/retirement101.rss
http://www.blogtalkradio.com/retirement101.rss
Seeing How BlogTalkRadio works when it notifies Web 2.0 properties.
Seeing How BlogTalkRadio works when it notifies Web 2.0 properties.
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